Understanding Big Think and Its Impact

The transcript discusses the impact of online video on idea sharing, highlighting Big Think's role in organizing expert interviews into accessible segments. Big Think aims to shift dialogue from traditional media to public engagement, selecting guests based on topical and evergreen relevance. The platform's unique approach focuses on expertise rather than media trends. Popular topics include spirituality and economics, with future guests spanning politics and entertainment. Success is measured by user engagement and integration into everyday conversation.

What is one of the main impacts of online video on the marketplace for ideas?

• It has limited the number of ideas shared.

• It has increased the cost of sharing ideas.

• It has democratized the sharing of ideas.

• It has made it harder for new ideas to be heard.

What is the primary mission of Big Think?

• To entertain viewers with celebrity interviews.

• To provide a platform for thoughtful content and engagement.

• To focus solely on political discussions.

• To create viral internet content.

How does Big Think choose its guests?

• By focusing on controversial figures.

• Based on their social media following.

• By considering topical and evergreen topics.

• Through a random selection process.

How does Big Think differentiate itself from mainstream media?

• By focusing on sensational news.

• By avoiding interviews with experts.

• By asking questions about personal lives.

• By concentrating on expertise and professional insights.

Who is mentioned as one of the most interesting guests on Big Think?

• Tom Cruise

• Elon Musk

• Richard Branson

• Oprah Winfrey

What is a key goal of Big Think when presenting complex ideas?

• To make them entertaining.

• To avoid discussing them.

• To simplify them for a general audience.

• To keep them exclusive to experts.

Which topic has surprisingly gained a lot of popularity on Big Think?

• Fashion trends

• Sports news

• Spiritual and faith-related topics

• Celebrity gossip

What is one way Big Think measures its success?

• By the number of videos uploaded daily.

• By the number of celebrity interviews.

• By the amount of advertising revenue.

• By becoming part of everyday conversations.

Who is an upcoming guest mentioned in the field of politics?

• Barack Obama

• Nancy Pelosi

• Angela Merkel

• Justin Trudeau

What is a future plan for Big Think mentioned in the transcript?

• To focus only on political content.

• To expand into live sports broadcasting.

• To continue featuring diverse professionals.

• To stop producing new content.