The video discusses the rise of collaborative consumption as a significant cultural and economic force. It explains how technology enables trust between strangers, allowing for the sharing and swapping of goods and services. The speaker highlights key drivers such as community, technology, environmental concerns, and economic shifts. Three systems of collaborative consumption are explored: redistribution markets, collaborative lifestyles, and product-service systems. The video concludes with the potential impact of these systems on consumer behavior and the importance of reputation in this new economy.

What is the main idea behind collaborative consumption?

• Reducing online interactions

• Increasing individual consumption

• Sharing and exchanging resources

• Owning more products

How does swap trading work?

• By exchanging unwanted items with others

• By donating items to charity

• By selling items for money

• By buying new items at a discount

What role does technology play in collaborative consumption?

• It limits the number of participants

• It enables trust between strangers

• It makes sharing more difficult

• It increases the cost of sharing

Which of the following is NOT a system of collaborative consumption?

• Redistribution markets

• Traditional retail markets

• Collaborative lifestyles

• Product service systems

What is a key benefit of product service systems?

• Reducing product availability

• Increasing product waste

• Paying for the use of a product without owning it

• Owning more products

How does the concept of 'access over ownership' change consumer behavior?

• It reduces the need for technology

• It increases the importance of credit scores

• It promotes renting and sharing instead of owning

• It encourages buying more products

What is the cornerstone of collaborative consumption systems?

• Reputation

• Advertising

• Financial wealth

• Product ownership

What societal shift is collaborative consumption contributing to?

• Increased individualism

• A move towards sustainable consumption

• Higher levels of consumer debt

• Greater environmental waste

What is the potential impact of collaborative consumption on traditional business models?

• It increases the cost of doing business

• It has no impact on businesses

• It disrupts traditional business models

• It supports outdated business practices

What is the new social currency in collaborative consumption?

• Product ownership

• Cash reserves

• Reputation capital

• Credit score