Conversational Commerce Insights

Conversational Commerce Insights

Assessment

Interactive Video

Business, Social Studies, Life Skills

9th - 12th Grade

Easy

Created by

Emma Peterson

Used 4+ times

FREE Resource

The video explores the evolution of shopping from traditional markets to online platforms, highlighting the impersonal nature of current e-commerce. It introduces 'conversational commerce' as a solution, offering personalized and interactive shopping experiences. Examples from India, Thailand, and China demonstrate how this model enhances consumer satisfaction and trust. The video predicts that conversational commerce will become the norm, urging traditional platforms to adapt.

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the speaker's fondest memories growing up?

Visiting the zoo

Shopping at a local market with their mom

Playing in the park

Going to the beach

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In the speaker's college shopping experiences, what role did one of their friends play?

The fashion advisor

The timekeeper

The cashier

The driver

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one major downside of online shopping mentioned by the speaker?

It has limited options

It is too slow

It lacks human interaction

It is too expensive

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is mentioned as an example of conversational commerce in India?

Flipkart

Snapdeal

Meesho

Amazon

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What feature does LazLive offer to enhance online shopping?

Live video streams with sellers

Free shipping

Discount coupons

Virtual reality shopping

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Pinduoduo make online shopping more social?

By allowing group purchases with friends

By hosting online auctions

By offering free gifts

By providing 24/7 customer support

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main benefit of conversational commerce according to the speaker?

Higher satisfaction and lower returns

More product variety

Lower prices

Faster delivery

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