John Benton - A Whole New Level of Engagement

John Benton - A Whole New Level of Engagement

Assessment

Interactive Video

Social Studies

University

Hard

Created by

Quizizz Content

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John Benton, a media professor, discusses his passion for storytelling and information design, especially when media becomes physical through devices like phones and VR. He emphasizes the importance of integrating writing, design, and coding to create engaging media experiences. Benton expresses concern over media's hypnotic effects but is enthusiastic about the creative potential of new tools, which allow for deeper audience engagement.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is John Benton's primary interest in the field of media?

Augmented Reality

Virtual Reality

Storytelling and information design

Filmmaking

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What technological advancement shifted John Benton's focus in media?

The release of touch screen devices like iPads and iPhones

The rise of social media platforms

The introduction of VR headsets

The development of 3D movies

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

According to Benton, what is crucial when creating media content?

Prioritizing storytelling over technology

Using traditional filmmaking techniques

Focusing solely on visual design

Writing, designing, and coding simultaneously

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What concern does Benton express about modern media?

It is becoming too interactive

It is too expensive to produce

It lacks creative potential

It is becoming hypnotic in both good and bad ways

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does Benton find more enjoyable than consuming media?

Listening to music

Creating media with new tools

Watching traditional films

Reading books