Female Entrepreneur Is Using Unicorns To Normalize Black Beauty

Afro Unicorn, founded by April Showers, is a lifestyle brand aimed at empowering women and children of color by promoting representation and self-love. The brand's unique unicorns symbolize strength and diversity, addressing issues like body image and self-doubt. Despite challenges, Afro Unicorn thrived during the pandemic, gaining celebrity endorsements and expanding into party supplies. Showers continues to pursue new opportunities, including book publishing and music, while awaiting further recognition.

What inspired April Showers to create Afro Unicorn?

• A television show

• A dream she had

• A popular children's book

• A friend's comment about unicorns

What negative effects can teasing about hair have on African American girls?

• Better academic performance

• Enhanced creativity

• Improved social skills

• Increased self-doubt

How does diverse representation in toys and role models benefit children?

• It makes them more competitive

• It creates a sense of normality

• It limits their imagination

• It reduces their interest in education

What was a significant factor in the growth of Afro Unicorn during the pandemic?

• A new marketing strategy

• Celebrity endorsements

• A change in product design

• A partnership with a tech company

What new product line did Afro Unicorn expand into?

• Pet accessories

• Sports equipment

• Party supplies

• Home decor