The Startup with Ed Ludlow: Peloton Recalls 2.2M Bikes

The Startup with Ed Ludlow: Peloton Recalls 2.2M Bikes

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Peloton's recall of 2.2 million bikes, highlighting the company's ongoing challenges with cash burn and transition to a digital future. It then shifts to Disney, examining the contrasting performance of its streaming services and theme parks. The discussion covers Disney's marketing strategies, spending patterns, and the broader streaming market dynamics, including challenges in low ARPU markets like India.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main issue highlighted for Peloton in the discussion?

High demand for new bikes

Transition from manufacturing to digital

Increase in bike prices

Expansion into new markets

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the key contrast in Disney's business performance?

Both streaming and parks are facing challenges

Parks are doing well, streaming services are facing challenges

Both streaming and parks are performing well

Streaming services are thriving, parks are struggling

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the impact of Disney's ad-supported tier on their streaming service?

Increased subscriber count

No impact on subscribers

Decreased revenues

Increased revenues but decreased subscribers

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What financial strategy did Disney employ that was discussed in the video?

Increased marketing spend in high ARPU markets

Reduced marketing spend in low ARPU markets

Increased investment in linear TV

Expansion into new theme parks

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What trend in media consumption is highlighted in the discussion?

Drop off in linear TV and potential growth in streaming

Stability in both linear TV and streaming

Decline in streaming services

Increase in linear TV viewership