BMW’s Robertson: China Dealers' mood ‘Much More Stable’

BMW’s Robertson: China Dealers' mood ‘Much More Stable’

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses BMW's market stability and growth trends, highlighting competition with Mercedes-Benz and the company's sales strategy. It covers BMW's innovation in hybridization and electric cars, addressing the impact of the VW scandal. The discussion also touches on Brexit's implications for BMW and the EU.

Read more

7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected growth trend for the automotive market in China this year?

High double-digit growth

Single-digit growth

No growth

Negative growth

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does BMW plan to maintain its market position?

By acquiring smaller car manufacturers

By heavily discounting their cars

By maintaining a balance between global markets and profitability

By focusing solely on increasing sales volume

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which segment has BMW successfully expanded over the years?

Luxury sedans

Compact cars

Sports cars

SCV segment

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor for the successful adoption of electric vehicles according to the transcript?

Availability of charging stations

Government's cohesive and comprehensive plan

High consumer demand

Low production costs

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does BMW view the VW emissions scandal in relation to their own operations?

It has led them to stop producing diesel cars

It has no impact on their operations

It has significantly impacted their sales

It has forced them to recall several models

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is BMW's stance on Brexit?

They support the UK leaving the EU

They believe the UK should remain in the EU for better trade flexibility

They plan to move their operations out of the UK

They have no opinion on Brexit

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary fuel type for BMW in Europe?

Gasoline

Diesel

Electric

Hybrid