Intel's anti-Mac ads: What's next for Intel?

Intel's anti-Mac ads: What's next for Intel?

Assessment

Interactive Video

Architecture, Business, Information Technology (IT)

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Intel's recent ad campaign targeting Apple, highlighting the transition of Apple from Intel chips to its own silicon. The conversation critiques Intel's defensive marketing strategy, suggesting it may not be effective. The discussion also covers the technological competition between Intel, Apple, and AMD, emphasizing the need for Intel to innovate and focus on its core strengths. The video concludes with recommendations for Intel to improve its technology and market position.

Read more

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason behind Intel's new ad campaign featuring Justin Long?

To introduce a new operating system

To respond to Apple's transition away from Intel chips

To promote Intel's new line of smartphones

To announce a partnership with AMD

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major criticism of Intel's ad campaign?

It targets the wrong audience

It promotes Apple's products

It doesn't mention Intel's processors

It focuses too much on AMD

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Intel's ad campaign inadvertently benefit Apple?

By highlighting Apple's superior processors

By reducing the price of Apple's products

By promoting Apple's new smartphone

By increasing Apple's market share

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is Intel's competition with AMD considered more significant than with Apple?

AMD and Intel have merged

AMD is a direct competitor in the PC market

AMD has a larger market share in smartphones

Apple has stopped making computers

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key challenge Intel faces in maintaining its market position?

Lack of innovation in chip technology

Over-reliance on smartphone sales

Partnerships with too many companies

Decreasing demand for laptops

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential consequence for Intel if it fails to innovate?

It will become a software company

It will merge with Apple

It will lose market share to AMD and Apple

It will dominate the smartphone market

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy should Intel focus on to remain competitive?

Expanding into the smartphone market

Improving chip technology and meeting deadlines

Acquiring smaller tech companies

Developing its own operating system

Create a free account and access millions of resources

Create resources
Host any resource
Get auto-graded reports
or continue with
Microsoft
Apple
Others
By signing up, you agree to our Terms of Service & Privacy Policy
Already have an account?