Alphabet, Microsoft and the Search for Tech Growth

Alphabet, Microsoft and the Search for Tech Growth

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the challenges and strategies of major tech companies like Google, Amazon, and Microsoft. It highlights Google's revenue plateau and cost-cutting measures, Amazon's dominance in cloud computing, and Microsoft's efforts to catch up in the cloud market. The discussion also covers the economic impact of these tech giants, their role in productivity growth, and investment strategies in the tech and financial sectors.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main challenges Google is facing in the search engine market?

Saturation of the market and declining click value

Increasing competition from new search engines

Lack of investment in new technologies

Decreasing user base

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is considered a 'dark horse' in the cloud computing sector?

IBM

Apple

Google

Amazon

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategic shift is Microsoft focusing on under its new leadership?

Investing in social media platforms

Expanding its mobile phone market

Developing new gaming consoles

Shifting towards a cloud-oriented business

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has been a significant challenge for Microsoft's mobile business?

Declining PC sales

Lack of innovation in software

High competition from Apple

The unsuccessful Nokia acquisition

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do tech companies' cash reserves impact long-term productivity growth?

They increase short-term market volatility

They lead to increased employment

They are essential for technological advancements

They reduce the need for government intervention

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor in the market dynamics of capital attraction for tech companies?

Interest rates

Currency exchange rates

Supply and demand characteristics

Government regulations

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might bank shares not be preferable at the current juncture?

Lack of dividend growth

Low interest rates

High levels of uncertainty

Strong competition from tech companies