TikTok Hearing Zeroes In on Data Access

TikTok Hearing Zeroes In on Data Access

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

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The video discusses the widespread use of tracking pixels on websites, including government sites, and the challenges in curtailing data collection by companies like TikTok. It highlights the lack of governance and clear rules for data collection, explaining the role of pixels in business and their potential to collect sensitive information. The video also addresses the need for regulations similar to GDPR and the importance of public awareness about data privacy and its implications on freedom.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major concern about tracking pixels mentioned in the first section?

They are present on government websites without awareness.

They are banned in all countries.

They collect data with user consent.

They are only used by TikTok.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How are tracking pixels compared to spy balloons?

They are used for weather monitoring.

They are visible to everyone.

They collect data discreetly like spy balloons.

They are only used in military operations.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a legitimate use of tracking pixels?

To replace cookies.

To market and advertise products.

To hack into secure systems.

To spy on users.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What regulation is mentioned as a step towards data protection?

The Patriot Act

The GDPR in Europe

The Digital Millennium Copyright Act

The Sarbanes-Oxley Act

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a suggested approach to improve data collection practices?

Complete ban on all tracking pixels.

Implementing clear rules and third-party validation.

Allowing companies to self-regulate.

Ignoring the issue as it is not widespread.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why should individuals care about where their data ends up?

Only companies need to worry about data.

Data is always secure and private.

It can affect their personal freedom and privacy.

It has no impact on their lives.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What potential impact of data collection is highlighted in the final section?

Better targeted advertisements.

Long-term effects on personal privacy and freedom.

Immediate financial loss.

Increased internet speed.