Bob Iger Back On Top In A Disney Plot Twist Few Saw Coming

Bob Iger Back On Top In A Disney Plot Twist Few Saw Coming

Assessment

Interactive Video

Business, Architecture, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

Disney has replaced its CEO Bob Chapek with his predecessor Bob Iger, who led the company for 15 years. Iger's return aims to restore Disney's business success after Chapek faced criticism for handling political issues and the pandemic. Iger's past achievements include major acquisitions like Pixar and Marvel. The market reacted positively to Iger's return, with Disney shares rising. Iger's immediate focus will be on addressing streaming service losses.

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5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who was rehired as the CEO of Disney, replacing Bob Chapek?

Steve Jobs

Jeff Bezos

Michael Eisner

Bob Iger

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the criticisms faced by Bob Chapek during his tenure?

His decision to acquire Pixar

His handling of a controversial bill in Florida

His focus on theme parks over streaming

His lack of experience in the entertainment industry

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which actress was involved in a public dispute with Disney over the release of 'Black Widow'?

Gal Gadot

Scarlett Johansson

Emma Stone

Jennifer Lawrence

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What major acquisitions did Bob Iger oversee during his previous tenure at Disney?

Pixar, Lucasfilm, Marvel, and Fox Entertainment

Sony Pictures and MGM

Universal Studios and DreamWorks

Paramount Pictures and Warner Bros.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What financial challenge is Bob Iger expected to address upon his return?

Falling advertising revenue

Declining theme park attendance

Losses from Disney+ streaming service

Decreasing merchandise sales