Apple's Hot iPhone Quarter Masks Behind-the-Scenes Slowdown

Apple reported $83 billion in revenue for its third quarter, showing a 3% year-over-year growth, primarily driven by the iPhone. The company faced challenges such as economic downturns, supply chain issues, and geopolitical tensions. While services like TV Plus and iCloud grew, the Mac and wearables segments underperformed. CEO Tim Cook attributed the wearables slowdown to macroeconomic factors, as consumers prioritized spending elsewhere. Despite these challenges, Apple outperformed many competitors.

What was the primary driver of Apple's revenue growth in the third quarter?

• Mac sales

• Digital services

• Wearables segment

• iPhone performance

Which of the following challenges did Apple face during the quarter?

• New product launches

• Technological advancements

• Economic downturn

• Increased competition

Which segment did Apple miss revenue estimates for?

• iPhone

• Mac

• iPad

• Digital services

What was a significant factor affecting the Mac's performance?

• New software updates

• Delays in M2 MacBook releases

• Supply chain improvements

• Increased demand

Why did the wearables segment see a decline?

• Product recalls

• Increased competition

• Macroeconomic factors

• Technological issues