The Sales Process

What is a key characteristic of good-quality customer service?

• Complex and costly

• Simple and clear

• Exclusive and limited

• Slow and deliberate

Why is customer service crucial for businesses?

• To increase product prices

• To build customer loyalty

• To limit customer interactions

• To reduce employee workload

What is the first stage in the sales process?

• Product delivery

• Post-sales service

• Initial customer interest

• Customer engagement

How can businesses ensure staff are equipped with the necessary knowledge?

• By outsourcing customer service

• By limiting customer interactions

• By providing on-the-job and off-the-job training

• By reducing training costs

Why is staff loyalty important in customer service?

• It decreases customer expectations

• It allows for more flexible work hours

• It ensures staff are committed and knowledgeable

• It reduces the need for training

What is crucial for handling customer inquiries effectively?

• Ignoring complaints

• Quick and efficient responses

• Delaying responses

• Providing generic answers

How should businesses handle customer feedback?

• Only consider positive feedback

• Take all feedback seriously and act on it

• Respond rudely to criticism

• Ignore negative feedback

What is a method used by fashion companies to engage customers?

• Limiting communication to in-store visits

• Reducing product variety

• Emailing about new styles and trends

• Sending physical catalogs

Why is it important for businesses to engage with customers regularly?

• To reduce marketing costs

• To limit customer feedback

• To maintain relevance and customer interest

• To increase product prices

What role does social media play in customer feedback?

• It limits customer interactions

• It allows feedback to spread quickly

• It slows down feedback processes

• It reduces the need for feedback