Vestas CEO Expects 2016 to be a `Busy Year'

The transcript discusses the company's strong Q1 performance, highlighting a record order intake. It emphasizes the company's leading market position and strategy focused on organic growth. The shift towards a service-oriented business model is explored, with a target of 40% growth in the service sector. Recent acquisitions are aimed at enhancing service offerings, with a focus on integrating these into the existing service organization.

What was a significant factor contributing to the company's record-high order intake in Q1?

• A decrease in production costs

• A new marketing strategy

• A one-gigawatt order

• Increased competition

How does the company plan to maintain its leadership in the turbine manufacturing industry?

• By expanding into unrelated markets

• By acquiring smaller competitors

• By focusing on organic growth

• By reducing prices

What is the company's approach to addressing various markets?

• Developing a new marketing campaign

• Reducing operational costs

• Launching a new product line

• Utilizing a solid platform program of two and three MW turbines

What has the company done to enhance its service business in recent years?

• Reduced service prices

• Increased advertising

• Made two acquisitions

• Hired more staff

What is the immediate focus for the company after recent acquisitions?

• Expanding into new markets

• Integrating the acquired companies into the service organization

• Launching new products

• Reducing costs