How Customers Can Find Value in the Currency of Miles and Points

How Customers Can Find Value in the Currency of Miles and Points

Assessment

Interactive Video

Business, Architecture, Other

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the evolution of credit card rewards, highlighting the competition among companies to offer attractive signup bonuses and the challenges of redeeming points due to limited award seats. It emphasizes the importance of understanding the value of points, recommending strategies like transferring points to partners for better value. The video also explores consumer behavior, credit card companies' strategies, and future trends in rewards, such as points transfer and blockchain innovations.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major challenge faced by airlines due to the abundance of points in the market?

Lack of award seats

Increased flight delays

Higher ticket prices

Decreased customer satisfaction

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is it generally not advisable to use credit card points for merchandise?

Merchandise options are limited

Points value is less than one cent per piece

Merchandise is often out of stock

It requires a high number of points

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the worst uses of Amex points according to the discussion?

Booking hotels

Transferring to partners

Redeeming for gift cards

Booking flights

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which credit card is noted for its spending power and perks?

Citi Double Cash

Amex Platinum

Chase Sapphire Reserve

Discover It

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a unique reward option mentioned that some companies offer?

Cashback on groceries

Discounted car rentals

Flight simulators

Free hotel stays

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential future development in the use of points?

Points being converted to cash

Family pooling of points

Points being used for taxes

Points expiring faster

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What innovative concept involves giving fractional shares instead of points?

Bumped startup

Loyalty program partnerships

Fractional ownership

Blockchain travel booking