CNN's Morse on Editorial Direction, Management Challenges

CNN's Morse on Editorial Direction, Management Challenges

Assessment

Interactive Video

Journalism

10th - 12th Grade

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses CNN's commitment to news storytelling, its evolution over the years, and the challenges it faces in the media industry. It highlights the hiring of Chris Licht and the network's dedication to straight news. The transcript also addresses the controversy surrounding Jeff Zucker's resignation and its impact on CNN. Despite challenges, CNN remains focused on delivering news and adapting to industry changes.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary focus of CNN according to the transcript?

Reality TV

Entertainment

Straight news storytelling

Sports

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

During the Trump era, what shift in journalism did CNN reportedly experience?

More international news

Increased focus on sports

More personality-driven journalism

Less political coverage

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant addition to CNN's programming that connected with audiences?

A travel show by Anthony Bourdain

A sports commentary program

A cooking show

A reality TV series

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the reason for Jeff Zucker's resignation from CNN?

Financial misconduct

Poor ratings

Health issues

Failure to disclose a relationship

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did CNN's employees reportedly react to Jeff Zucker's resignation?

They were excited for change

They were shocked and found it hard

They were relieved

They were indifferent

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the nature of the relationship that Jeff Zucker failed to disclose?

A business partnership

A familial relationship

A romantic relationship with a colleague

A friendship with a competitor

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How many employees does CNN reportedly have who are committed to covering the news?

1,000

2,000

4,000

3,000