Ikea Acquires AI Firm Geomagical Labs

Ikea Acquires AI Firm Geomagical Labs

Assessment

Interactive Video

Business, Social Studies

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses leadership during uncertainty, focusing on IKEA's acquisition of Geo Magical Labs amid the pandemic. It explores the balance between digital and physical retail experiences, emphasizing the importance of adapting to changing customer behaviors. Insights into market recovery, particularly in China, are shared, highlighting potential trends for other regions. The video also evaluates global government responses and IKEA's efforts to support communities and ensure business continuity.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why did IKEA decide to acquire Geo Magical Labs during the pandemic?

To expand its physical store presence

To enter the food industry

To reduce its workforce

To enhance life at home through technology

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What concern does IKEA have about the future of in-store shopping?

Furniture might become obsolete

People might prefer online shopping

People might be reluctant to visit stores

Stores might become too crowded

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is IKEA combining digital and physical shopping experiences?

By closing all physical stores

By providing home delivery only

By integrating digital IKEA with physical stores

By offering virtual reality shopping

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What trend has IKEA observed in China post-pandemic?

A permanent closure of stores

A quick recovery in business

A decline in furniture sales

A shift to online-only shopping

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is IKEA's outlook on the economic aftermath of the pandemic?

Only online businesses will thrive

The economy will not recover

Different markets will face varied economic situations

All markets will recover uniformly

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did IKEA initially respond to the pandemic?

By focusing on employee safety and livelihoods

By expanding its workforce

By closing all operations indefinitely

By increasing product prices

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What initiative did IKEA take to support communities during the pandemic?

Opened new stores in every city

Stopped all charitable activities

Donated €26 million to medical centers and vulnerable groups

Launched a new product line