Future CEO on the Rise of Connected Fitness

The transcript discusses the proliferation of fitness apps, focusing on Future's unique approach of pairing users with world-class coaches for personalized programs. It highlights the challenges in maintaining fitness routines and the impact of the pandemic on health awareness and technology adoption. Future's value proposition is explored, emphasizing its differentiation from competitors through dynamic coaching and sourcing high-level coaches. The transcript concludes with a personal testimony on the effectiveness of accountability in fitness.

What makes Future's approach to fitness unique compared to other apps?

• It provides free gym memberships.

• It focuses solely on diet plans.

• It pairs users with world-class coaches for personalized programs.

• It offers a wide range of exercise videos.

How often do users interact with their coaches on Future compared to their doctors?

• Never

• Over 1500 times a year

• Twice a year

• Once a year

How has the pandemic influenced people's approach to health and fitness?

• People prefer in-person training only.

• People have become less interested in fitness.

• There is a greater focus on preventative health and digital connections.

• Fitness apps have become obsolete.

What is a key advantage of Future over other fitness options?

• It offers personalized coaching that adapts to life changes.

• It provides a static workout routine.

• It focuses only on strength training.

• It offers the cheapest subscription plans.

What is a common challenge with traditional fitness programs that Future addresses?

• Limited access to gyms

• Difficulty in maintaining a single modality

• High cost of equipment

• Lack of variety in workouts

Where do most of Future's coaches come from?

• Professional sports teams and Division One college programs

• Amateur sports clubs

• Local gyms

• Online fitness courses

What is a significant benefit of digitizing the trainer-client relationship?

• It focuses only on virtual reality workouts.

• It allows for more frequent and personalized interactions.

• It eliminates the need for professional trainers.

• It reduces the need for any physical activity.