Priceline Group's Boyd on Travel Industry Headwinds

Priceline Group's Boyd on Travel Industry Headwinds

Assessment

Interactive Video

Business, Geography, Science, Life Skills

University

Hard

Created by

Quizizz Content

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The video discusses the impact of terror attacks and Brexit on the travel industry, highlighting how Priceline adapts to these challenges. It explores competition with Google, growth strategies, and the Marriott-Starwood merger. The video also touches on the US election's potential impact on travel and economic forecasts for 2017.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Priceline manage to maintain strong performance despite the impact of terrorism on travel demand?

By reducing prices significantly

By increasing advertising in affected areas

By focusing solely on domestic markets

Through the diversity of its global business

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What effect did the Brexit vote have on travel demand according to the transcript?

Increased travel from the UK to Europe

Decreased travel from the US to the UK

No significant change in travel patterns

The UK became a more attractive destination for US and European travelers

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Priceline's technology help manage currency fluctuations?

By offering fixed prices regardless of currency changes

By automatically updating prices based on currency changes

By using a third-party service to adjust prices

By manually adjusting prices daily

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Priceline's main area of business compared to Expedia?

Car rentals

Hotel bookings

Cruise packages

Flight bookings

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the goals of the Marriott-Starwood merger?

To reduce the number of available hotel rooms

To focus solely on luxury travel

To drive more traffic to their own websites

To increase competition with Priceline

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What impact does the US presidential election have on international travel according to the transcript?

It encourages more domestic travel within the US

It significantly boosts travel to the US

It may negatively affect international travel due to discussions on immigration

It has no impact on travel patterns

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Priceline's approach to acquisitions in the travel industry?

They actively participate in the market and consider various opportunities

They have a passive approach to acquisitions

They only acquire companies in the US

They avoid acquisitions to focus on organic growth