Meta Launches Subscription Service for Facebook and Instagram

Meta Launches Subscription Service for Facebook and Instagram

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the changes to the blue check mark system on social media platforms, focusing on the introduction of customer service as part of a subscription model. It highlights the evolving meaning of verification and its impact on creators, content consumers, and companies. The discussion also covers Meta's strategic response to competition and the timing of these changes. Finally, it explores the potential for creators to adopt Facebook as a platform, despite its current perception compared to others like YouTube and TikTok.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What new feature is being offered with the blue check mark subscription that is considered a significant opportunity?

Content promotion

Advertising credits

Customer service

Increased followers

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has the meaning of the blue check mark evolved over time?

It has remained unchanged

It has become more exclusive

It has lost its meaning

It has become a symbol of wealth

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the original purpose of the blue check mark for content consumers?

To indicate creative excellence

To show popularity

To ensure authenticity

To provide discounts

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What issue is Meta trying to address with the new verification system?

Reducing bot activity

Enhancing user interface

Increasing ad revenue

Improving video quality

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is Meta introducing a paid verification system now?

To compete with other platforms

To increase data collection

To reduce operational costs

To expand globally

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one potential benefit of the new system for small businesses?

Increased advertising budget

Access to exclusive content

Priority in search results

Protection from account hacks

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge does Facebook face in attracting new creators?

High subscription costs

Limited audience reach

Competition from other platforms

Lack of monetization options