Itau BBA's Kapulskis on Apple Earnings

Itau BBA's Kapulskis on Apple Earnings

Assessment

Interactive Video

Business

University

Hard

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The video discusses Apple's recent performance, highlighting better-than-expected results and guidance. It addresses challenges in the handset market, influenced by economic factors like recession concerns and the US dollar's strength. The discussion shifts to innovation concerns, noting a perceived lack of new ideas and market saturation. The need for Apple to explore new products and markets, such as electric vehicles and AR/VR devices, is emphasized to sustain growth.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the general sentiment about Apple's financial results in the first section?

They were worse than expected.

They met expectations.

They were better than expected.

They were not discussed.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What factor is mentioned as potentially affecting Apple's handset sales?

An increase in advertising

A decrease in production costs

The launch of a new competitor

The strength of the US dollar

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major concern regarding the iPhone 14 Plus?

Its high price

Lack of consumer excitement

Limited availability

Poor battery life

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the biggest complaints about Apple's recent products?

Poor customer service

Limited color options

High prices

Lack of innovation

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What historical figure is mentioned as setting a high bar for Apple's innovation?

Mark Zuckerberg

Bill Gates

Steve Jobs

Elon Musk

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What new market is Apple considering entering to sustain growth?

Food and beverages

Electric vehicles

Home appliances

Fashion industry

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What technology is mentioned as a potential area for Apple's future growth?

3D printing

Quantum computing

AR/VR devices

Blockchain