Facebook's Problems Are 'Quite Grave,' Techonomy's Kirkpatrick Says

Facebook's Problems Are 'Quite Grave,' Techonomy's Kirkpatrick Says

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The transcript discusses internal dynamics at Facebook, focusing on David Marcus's role and the departure of Instagram and WhatsApp founders. It highlights challenges in Facebook's growth and brand perception, contrasting it with Instagram's success. The potential of Oculus and AR/VR is explored, emphasizing long-term prospects despite current challenges.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What role did David Marcus play in Facebook's internal dynamics?

He was responsible for Facebook's brand management.

He was the founder of Instagram.

He was running Facebook Messenger and familiar with WhatsApp interactions.

He was a critic of Facebook's profit-driven culture.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What criticism did Acton express about Facebook's business practices?

They prioritize user satisfaction over profits.

They focus on making money at the expense of other values.

They are too cautious with their growth strategies.

They lack innovation in their product offerings.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant challenge in monetizing WhatsApp and Instagram?

High competition from other platforms.

Insufficient technological infrastructure.

Execution risk and delayed monetization.

Lack of user engagement.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential risk for Facebook's core platform as mentioned in the transcript?

Lack of new features.

Over-reliance on Instagram.

Execution risk affecting near-term growth.

Rapid user growth.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is the Instagram brand perceived compared to Facebook?

Both are equally criticized.

Instagram is seen as more positive and burnished.

Both are equally trusted by users.

Instagram has a worse reputation than Facebook.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor for the success of Oculus in the long term?

Reducing the price to below $50.

Developing strong content similar to Xbox's Halo.

Eliminating all internal personnel issues.

Focusing solely on gaming applications.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected timeline for VR to become mainstream according to Facebook's plans?

In the next 5 years.

It is already mainstream.

Within the next 2 years.

In the next 10 years.