Black Tomato: Fulfilling Your Luxury Travel Fantasy

Black Tomato: Fulfilling Your Luxury Travel Fantasy

Assessment

Interactive Video

Business, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the concept and origin of Black Tomato, a company offering unique travel experiences. It targets affluent clients and remains resilient during economic challenges. Marketing relies on word of mouth, focusing on delivering exceptional service. The company customizes experiences, with pricing based on negotiation. The business model emphasizes providing hard-to-access experiences, supported by a strong network of contacts. Research and development are crucial for staying ahead, and the company offers unique adventures like exploring Namibia's Skeleton Coast.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What inspired the name 'Black Tomato' for the company?

A popular restaurant in New York

A famous travel destination

A type of luxury car

A rare fruit seen in Moscow

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why has the company not been significantly affected by economic downturns?

They focus on local tourism

Their clients are the ultra-wealthy

They have government support

They offer budget travel packages

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Black Tomato primarily reach its exclusive clientele?

By hosting large public events

Through television advertisements

By relying on word-of-mouth recommendations

Through social media campaigns

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key aspect of the travel experiences offered by Black Tomato?

They are highly customized and unique

They focus on budget-friendly options

They are pre-packaged and standardized

They are primarily domestic trips

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary motivation behind the company's research and development trips?

To expand into new markets

To discover new travel experiences

To find new suppliers

To reduce travel costs

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a personal favorite travel destination mentioned by the speaker?

The Swiss Alps

The Great Barrier Reef

The Skeleton Coast in Namibia

The Amazon Rainforest

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a unique feature of the elephants on the Skeleton Coast?

They are the largest in the world

They surf dunes on their knees

They can fly

They are completely white