Can Ginni Rometty Take IBM into Growth?

Can Ginni Rometty Take IBM into Growth?

Assessment

Interactive Video

Created by

Quizizz Content

Business, Architecture

University

Hard

The transcript discusses IBM's strategic and financial challenges, focusing on its transition towards cloud computing and the reassessment of its financial goals. It highlights the decrease in shareholder equity and the debate over share buybacks and dividends. Dave shares his experience with Honeywell's turnaround strategy, emphasizing the importance of cash flow and investment. The discussion compares IBM's and Honeywell's approaches, noting IBM's strategic messaging and the challenges it faces in achieving profitable growth.

Read more

7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main challenge faced by IBM's CEO as discussed in the first section?

Dealing with falling sales and transitioning to cloud computing

Implementing a new financial plan

Reducing the company's workforce

Expanding the company's mainframe business

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What financial issue is highlighted in the second section regarding IBM's shareholder equity?

Shareholder equity irrelevant to financial health

Increase in shareholder equity

Decrease in shareholder equity

Stable shareholder equity

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

According to the second section, what financial metric are IBM shareholders particularly concerned about?

Net income

Free cash flow

Operating expenses

Gross profit

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In the third section, what was one of the key strategies Dave implemented at Honeywell?

Creating a culture focused on cash flow

Reducing the workforce

Expanding into new markets

Focusing on short-term profits

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant challenge Dave faced at Honeywell as mentioned in the third section?

Integrating multiple acquisitions

Reducing product lines

Increasing marketing expenses

Decreasing employee benefits

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategic approach has IBM been communicating to investors, as discussed in the final section?

Expanding the mainframe business

Increasing the workforce

Shifting towards more profitable software and cloud services

Focusing on hardware development

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What financial maneuver did IBM use to boost stock prices, as mentioned in the final section?

Reducing employee salaries

Issuing new shares

Borrowing money to reduce share count

Increasing product prices