Can Ginni Rometty Take IBM into Growth?

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Business, Architecture
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University
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Hard
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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the main challenge faced by IBM's CEO as discussed in the first section?
Dealing with falling sales and transitioning to cloud computing
Implementing a new financial plan
Reducing the company's workforce
Expanding the company's mainframe business
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What financial issue is highlighted in the second section regarding IBM's shareholder equity?
Shareholder equity irrelevant to financial health
Increase in shareholder equity
Decrease in shareholder equity
Stable shareholder equity
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
According to the second section, what financial metric are IBM shareholders particularly concerned about?
Net income
Free cash flow
Operating expenses
Gross profit
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the third section, what was one of the key strategies Dave implemented at Honeywell?
Creating a culture focused on cash flow
Reducing the workforce
Expanding into new markets
Focusing on short-term profits
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was a significant challenge Dave faced at Honeywell as mentioned in the third section?
Integrating multiple acquisitions
Reducing product lines
Increasing marketing expenses
Decreasing employee benefits
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What strategic approach has IBM been communicating to investors, as discussed in the final section?
Expanding the mainframe business
Increasing the workforce
Shifting towards more profitable software and cloud services
Focusing on hardware development
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What financial maneuver did IBM use to boost stock prices, as mentioned in the final section?
Reducing employee salaries
Issuing new shares
Borrowing money to reduce share count
Increasing product prices
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