BMW Braces for Hard Brexit Setting Aside 300M Euros

BMW Braces for Hard Brexit Setting Aside 300M Euros

Assessment

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Business, Social Studies, Architecture

University

Hard

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The transcript covers BMW's outlook on global demand, the impact of trade wars, and Brexit. It discusses BMW's strategies for handling market volatility, including investments in production across the US, Europe, and China. The company addresses financial provisions for potential Brexit impacts and highlights its electrification strategy, emphasizing its readiness for future sustainability demands and changing consumer preferences.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the estimated cost of the trade war for BMW in 2019?

€600 million

€300 million

€700 million

€500 million

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does BMW prepare for volatile markets?

By focusing on production flexibility

By reducing production

By increasing prices

By cutting down on investments

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is BMW's main concern in Europe regarding Brexit?

High production costs

Lack of demand

Brexit uncertainties

Increased competition

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is BMW's approach to electrification compared to Volkswagen and Porsche?

Less innovative

More cautious

More traditional

More aggressive

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which vehicle is BMW launching that is built on the powertrain of the I3?

BMW X5

Mini Electric

BMW i8

BMW X3

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How many electrified cars does BMW plan to have by 2020?

35

25

20

30

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is BMW's headline strategy for future mobility?

Luxury and Comfort

Speed and Performance

Sustainable Mobility

Affordability and Accessibility