Disney's Iger, Chapek Discuss Management Change, Strategy

Disney's Iger, Chapek Discuss Management Change, Strategy

Assessment

Interactive Video

Business, Architecture, Life Skills

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses the transition of leadership at Disney from Bob Iger to Bob Chapek, highlighting the strategic timing and Chapek's qualifications. It emphasizes the importance of creative storytelling in Disney's strategy and the need for a smooth transition to focus on creative endeavors. The discussion also touches on global challenges, such as the coronavirus, and Disney's resilience in facing such issues.

Read more

7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why was Bob Chapek chosen as the successor to Bob Iger as CEO of Disney?

He has a background in finance.

He is a close friend of Bob Iger.

He was the only candidate available.

He has extensive experience in running Disney's parks and resorts.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of Disney's acquisition of 21st Century Fox?

It was to eliminate competition.

It was primarily for financial gain.

It was a strategic move to enhance Disney's content offerings.

It was a minor addition to Disney's portfolio.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is at the core of Disney's brand according to Bob Chapek?

Technological innovation

Creative storytelling

Financial stability

Global expansion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Bob Iger's main focus after stepping down as CEO?

Retiring completely from business

Expanding Disney's theme parks

Focusing on creative endeavors

Pursuing political ambitions

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What separates Disney from other companies in the business, according to Bob Iger?

Its technological advancements

Its financial strategies

Its marketing techniques

Its creative activities

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Disney plan to handle the impact of the coronavirus on its business?

By shifting focus to other industries

By cutting costs significantly

By closing all operations indefinitely

By relying on its strong brand and consumer demand

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Bob Iger's outlook on the macroeconomic environment in 2020?

He is optimistic about immediate recovery.

He believes the challenges are temporary.

He thinks the situation will worsen.

He has no opinion on the matter.