What is the primary target audience for the new financial planning product?
Wealthfront CEO: Our Robo-Advisers Are Revolutionary

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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
People under 40
People over 50
Retirees
Business executives
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why does the new financial service avoid human interaction?
To reduce costs
To comply with regulations
To cater to a digitally native generation
To increase complexity
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a key advantage of passive investing according to the new financial service?
Personalized advice
No need to 'talk clients off the ledge'
More frequent trading
Higher fees
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the perception about the account sizes of younger investors?
They include many large accounts
They are all under $100,000
They are mostly over $10 million
They are generally very small
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main challenge for traditional firms with robo-advisor services?
Increasing fees
Maintaining assets under management
Attracting older clients
Reducing staff
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does the new financial service view competition in their target market?
Overwhelming
Non-existent
Less competitive
Highly competitive
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the estimated amount of investable assets held by the target generation?
$1 trillion
$3 trillion
$7 trillion
$5 trillion
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