Christie's CEO Says Record Sales Show Resilience From Slowdown

Christie's CEO Says Record Sales Show Resilience From Slowdown

Assessment

Interactive Video

Business, Social Studies

University

Hard

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The transcript discusses Christie's performance in 2018, highlighting its resilience despite global economic slowdowns. It covers regional market strengths, particularly in America and Asia, and Christie's strategic focus on regional tastes. The growth of private and digital sales is emphasized, along with changes in Christie's business model, including adjustments to buyers' premiums and the importance of digital channels and blockchain.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the revenue milestone achieved by Christie's in 2018?

$7 billion

$6 billion

$8 billion

$5 billion

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which region is noted for its strong supply side in Christie's market?

America

Asia

Europe

Australia

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy does Christie's employ to cater to regional tastes?

Reducing the number of auctions

Focusing only on traditional art forms

Introducing new art categories in specific regions

Standardizing art categories globally

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Christie's revenue is currently generated by private sales?

20%

10%

15%

5%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why has Christie's increased its buyer's premium?

To decrease competition

To match seller's premiums

To reduce overall costs

To be more competitive on the selling side

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of digital sales for Christie's?

They replace live auctions

They contribute significantly to revenue

They are a minor part of the business

They attract new buyers and enhance marketing

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of new buyers come to Christie's through online sales?

50%

40%

30%

20%