Supermarket Offers Exploit Customers

Supermarket Offers Exploit Customers

Assessment

Interactive Video

Information Technology (IT), Architecture

University

Hard

Created by

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The video explores the deceptive pricing tactics used by supermarkets to make deals appear better than they are. It highlights findings from a consumer watchdog that examined 700,000 prices, revealing common strategies like temporary price hikes and extended promotions. The video calls for government intervention to enforce stricter regulations and advises consumers to scrutinize deals closely.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a common feeling among shoppers after purchasing 'unmissable offers'?

Satisfaction with the deal

Regret over the purchase

Indifference towards the offer

Excitement about savings

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which tactic involves raising prices temporarily before offering a discount?

Seasonal discount

Temporary price increase

Multi-buy deal

Permanent price reduction

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do supermarkets sometimes make multi-buy deals less beneficial?

By limiting the availability of deals

By offering free items

By increasing the price of individual items

By reducing the quality of products

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the suggested action for the government regarding supermarket pricing tactics?

Encourage more offers

Ignore the issue

Promote self-regulation

Toughen and enforce rules

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What should consumers do to ensure they are getting a genuine deal?

Purchase only branded items

Take a closer look at the details

Avoid buying on sale

Trust all supermarket offers