Sonys Smartphone Woes Highlight Dwindling Growth Options

Sonys Smartphone Woes Highlight Dwindling Growth Options

Assessment

Interactive Video

Business, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Sony's current business challenges and growth opportunities, focusing on its successful PS4 console and entertainment division, while highlighting struggles in the phone, TV, and camera markets. It compares Sony's strategy with Panasonic's, noting Panasonic's successful exit from TVs and partnership with Tesla, suggesting Sony could learn from Panasonic's approach.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which division of Sony is performing well compared to its competitors?

TV division

Camera division

Console division

Phone division

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major challenge for Sony in the global phone market?

High production costs

Limited distribution channels

Competition from Samsung and Apple

Lack of innovation

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which companies are mentioned as strong competitors to Sony in the Asian market?

Samsung and Apple

Xiaomi, Lenovo, and Huawei

LG and HTC

Nokia and Motorola

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategic move has Panasonic made that Sony has not?

Investing in renewable energy

Exiting the TV market

Expanding into the European market

Entering the smartphone market

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What partnership has Panasonic formed that is highlighted as a strategic advantage?

Partnership with Google

Partnership with Tesla

Partnership with Amazon

Partnership with Microsoft