Black Friday: A Happy Holiday for Retailers?

Black Friday: A Happy Holiday for Retailers?

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

Quizizz Content

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The video discusses the expansion of Black Friday into a week-long event, marking the start of holiday shopping in the U.S. It highlights the promotional strategies of retailers like Walmart and Target, who aim to attract customers early in the season. The video also explores consumer behavior, emphasizing the importance of finding the best deals. It concludes with a look at market competition, noting that Toys R Us and Kmart are among the most expensive retailers, potentially losing market share.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary reason retailers emphasize Black Friday week?

To clear out old inventory

To mark the beginning of holiday shopping

To introduce new products

To celebrate Thanksgiving

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is this year's Black Friday week expected to differ from last year's?

It will focus on online sales only

It will last for two weeks instead of one

It will be more promotional due to leaner inventories

It will have fewer promotions due to excess inventory

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What unique strategy is Walmart using this year to attract customers?

Offering a single massive sale day

Launching a new loyalty program

Providing free shipping on all orders

Introducing five days of different doorbuster deals

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor that influences where consumers shop during Black Friday week?

Store location

Brand loyalty

Availability of the best deals

Store ambiance

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which retailers were identified as potentially losing market share due to high prices?

Costco and Sam's Club

Amazon and Best Buy

Walmart and Target

Toys R Us and Kmart