JPMorgan Is Building Relationships via Direct Lending: Foley

The video discusses the unique approach of lending from a bank's own balance sheet, contrasting it with traditional market-based lending. It emphasizes the importance of relationship lending, focusing on building long-term partnerships with companies. The goal is to provide comprehensive services that support both day-to-day operations and strategic objectives. The bank is committed to maintaining a deep lending pool, ensuring its long-term involvement in the market.

What is the primary difference between the bank's lending approach and that of most other banks?

• Lending from its own balance sheet

• Raising money from the markets

• Focusing on short-term profits

• Investing in real estate

What is the main focus of the bank's direct lending strategy?

• Creating a portfolio of relationships

• Expanding into new markets

• Building a portfolio of companies

• Maximizing short-term gains

When considering a direct loan, what is the key question the bank asks?

• How much profit can we make?

• Who are the competitors?

• Is this a company we want to bank?

• What is the market trend?

How does the bank view its role in the market?

• As a short-term player

• As a passive observer

• As a long-term player

• As a speculative investor

What does the bank emphasize about its lending pool?

• It is focused on real estate

• It is only for large corporations

• It is limited to 10 billion

• It is very deep and committed