CLEAN : Some like it yacht: wind in the sails of Chinese market

The video discusses the evolution of a market starting from zero regulation and no yachting culture. Over the past few years, the market has improved with consumers becoming more sophisticated. It highlights cultural differences in product usage between Europe and China. The market is recovering, with increased confidence and local production contributing to its development.

What has been a significant change in the market over the last four or five years?

• The market has become more regulated.

• The market has remained stagnant.

• Customers have become more sophisticated.

• There is a decline in customer interest.

How does the use of boats differ between Europe and China?

• Boats are used for longer periods in Europe.

• Boats are used for day cruises in Europe.

• Boats are not used in China.

• Boats are used for longer periods in China.

What has contributed to the market recovery this year?

• Lack of customer interest.

• Decrease in local producers.

• Better confidence from clients.

• Increased regulation.

What does the presence of local producers indicate about the market?

• Local producers are struggling.

• There is no market for local products.

• The market is declining.

• The market is developing.

What does the emergence of local producers suggest about the market level?

• The market is below international standards.

• The market is at the same level as international ones.

• The market is over-saturated.

• The market is not competitive.