Patagonia Joins Ad Boycott Against Facebook And Instagram

Patagonia Joins Ad Boycott Against Facebook And Instagram

Assessment

Interactive Video

Social Studies, Information Technology (IT), Architecture

University

Hard

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The transcript discusses an advertising boycott against Facebook and Instagram, led by Patagonia and other major brands like North Face, Rei, and Upwork. The boycott is part of the 'Stop Hate for Profit' campaign, criticizing Facebook for not addressing hate speech and disinformation. The campaign is driven by civil rights groups, including the NAACP and Anti-Defamation League. Facebook has responded by expressing respect for the brands' decisions and emphasizing their efforts to remove hate speech and provide voting information.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is mentioned as participating in the advertising boycott against Facebook?

Apple

Patagonia

Nike

Adidas

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason for the 'Stop Hate for Profit' campaign against Facebook?

Technical issues on the platform

Failure to act against hate speech

High advertising costs

Lack of user engagement

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which civil rights groups are leading the campaign against Facebook?

Greenpeace and WWF

NAACP and Anti-Defamation League

UNICEF and Save the Children

Amnesty International and Human Rights Watch

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Facebook criticized for in relation to President Trump's posts?

Promoting them excessively

Leaving them up despite controversy

Blocking them immediately

Editing their content

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does Facebook claim to focus on amidst the boycott?

Expanding user base

Launching new features

Removing hate speech and providing voting information

Increasing ad revenue