Ford to Cut Thousands of European Jobs, Weighs Plant Closures

Ford to Cut Thousands of European Jobs, Weighs Plant Closures

Assessment

Interactive Video

Business

University

Hard

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The video discusses Ford's strategic challenges and plans in Europe, highlighting investor concerns and the company's struggle to meet profitability targets. It covers Ford's conditional commitment to the European market, plant closures, and the backlash from labor and governments. Additionally, it touches on potential collaborations with Volkswagen on autonomous and electric vehicles.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant concern for investors regarding Ford's operations in Europe?

The expansion into Asian markets

The profitability of North America

The clarity of Ford's restructuring plans

The launch of new vehicle models

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Ford's original global EBIT margin target?

8%

6%

5%

10%

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why did General Motors sell its European business?

To focus on electric vehicles

Due to low profitability in the European market

To merge with another company

To expand into South America

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What potential action by Ford in Europe could lead to pushback from labor and governments?

Launching new car models

Hiring more employees

Closing plants in the UK and Germany

Increasing vehicle prices

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Volkswagen expected to announce at the Detroit Auto Show?

A joint venture on autonomous and electric vehicles

A new line of luxury vehicles

A merger with Ford

The closure of European plants