Lyft Results 'Big Step in Right Direction': Analyst Ives

Lyft Results 'Big Step in Right Direction': Analyst Ives

Assessment

Interactive Video

Business

University

Hard

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The video discusses the challenges Lyft faces in maintaining ridership and profitability, especially in comparison to Uber. It highlights the strategic decisions Lyft needs to make, such as focusing on core business and potentially selling its bike and scooter division. The discussion emphasizes the importance of execution and strategic focus for Lyft to succeed in the competitive market.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has been a major challenge for Lyft over the past two years?

Increasing international presence

Maintaining profitability

Expanding into food delivery

Reducing employee turnover

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is Lyft generally perceived in comparison to Uber?

As a more expensive option

As a cost-effective alternative

As a luxury alternative

As a technology leader

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of Lyft's assets that could be sold to focus on core operations?

International ride-sharing

Bike and scooter business

Food delivery service

Electric vehicle fleet

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategic mistake did Lyft make according to the discussion?

Branching out into too many areas

Not investing in technology

Ignoring the bike and scooter business

Focusing too much on international markets

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key focus for Lyft to achieve profitability?

Launching a new app

Staying focused on core business

Increasing promotional pricing

Expanding into new countries