Insider Intelligence's Enberg on Meta, Twitter

The video discusses the challenges faced by Meta and Twitter in the advertising sector. Meta's ad revenue declined less than expected, but the company aims to return to growth by focusing on Facebook, Instagram, and Reels. Cost-cutting measures are also in place. The tech job market shows a divide, with tech companies cutting jobs while the broader economy remains strong. Macroeconomic factors like high interest rates pose risks to tech giants. Twitter faces trust issues with advertisers due to Elon Musk's trial, impacting its ad revenue.

What is one of the key strategies Meta plans to focus on in 2023 to improve engagement?

• Increasing job cuts

• Focusing on Reels

• Expanding into new markets

• Launching a new platform

What economic factor is mentioned as a challenge for tech companies in 2023?

• Low consumer demand

• High interest rates

• Rising inflation

• Decreasing stock prices

Which platform is mentioned as having a larger audience, potentially benefiting during economic downturns?

• Meta

• Snapchat

• Pinterest

• LinkedIn

What is a major challenge for Twitter under Elon Musk's leadership?

• Regaining advertiser trust

• Expanding globally

• Developing new features

• Increasing user base

What is Elon Musk's stated goal for Twitter's revenue model?

• Increase reliance on advertising

• Expand into e-commerce

• Make Twitter less reliant on advertising

• Focus solely on subscription services