How a Russian Group Used Facebook to Buy Political Ads

The video discusses how ads were used to influence the 2016 U.S. presidential election, focusing on the role of Facebook's self-service advertising system. It explains how ads can be targeted to specific demographics using user data and highlights the Russian Internet Research Agency's use of this system to spread misinformation. The video also covers Facebook's ad review process and its plans to prevent future election manipulation by hiring more human reviewers.

What are the basic requirements to start an advertising campaign on Facebook?

• A Facebook account, an ad, and a credit card

• A Facebook account, a website, and a credit card

• A Facebook account, a blog, and a credit card

• A Facebook account, a video, and a credit card

How does Facebook allow advertisers to target specific demographic groups?

• By using only user activity data

• By using random selection

• By using user-provided information and activity data

• By using only user-provided information

What was the primary goal of the Russian group, Internet Research Agency, in using Facebook ads?

• To promote products

• To stir controversy over social issues

• To support local businesses

• To increase Facebook's revenue

What measure did Facebook announce to prevent future election manipulation?

• Limiting ad targeting options

• Increasing ad prices

• Banning all political ads

• Hiring 1000 humans to review ads

Which companies are set to testify in front of the House and Senate regarding election manipulation?

• Facebook, Google, and Twitter

• Facebook, Amazon, and Microsoft

• Google, Apple, and Amazon

• Twitter, Snapchat, and Instagram