Is China Singles' Day Striking a Chord in the U.S.?

Is China Singles' Day Striking a Chord in the U.S.?

Assessment

Interactive Video

Business

University

Hard

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The video discusses the significance of Singles Day, a major shopping event in China, and its impact on Alibaba's growth. It highlights Alibaba's rising share prices and the staggering sales figures during Singles Day, which surpass US shopping events like Black Friday and Cyber Monday. The video also explores Alibaba's potential challenges in entering the US market, where it faces competition from established players like eBay and Amazon. Despite its success in China, Alibaba's brand recognition in the US remains limited.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has been the trend in Alibaba's share prices leading up to Singles Day?

They have been declining.

They have remained stable.

They have been rising.

They have been fluctuating.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major challenge for Alibaba in the US market?

Limited product range.

Competition from local e-commerce giants.

High shipping costs.

Lack of brand recognition.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key question regarding Singles Day's potential in the US?

Can it be as successful as Black Friday?

Can it attract the same consumer attention as in China?

Can it be held twice a year?

Can it replace Cyber Monday?

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Singles Day's performance in China compare to US shopping holidays?

It is less significant.

It is only popular in urban areas.

It is on par with Black Friday.

It surpasses US shopping holidays.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the value of transactions processed on Alipay in the first two hours of Singles Day?

$1 billion

$2 billion

$3 billion

$4 billion