CEO de Lamborghini dice que la compañía crece cada año

CEO de Lamborghini dice que la compañía crece cada año

Assessment

Interactive Video

Business, Other

University

Hard

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FREE Resource

The video discusses the impact of potential trade wars on Lamborghini, the value of a possible Lamborghini IPO, and the company's growth strategy. It highlights the balance between increasing sales and maintaining brand exclusivity, lessons learned from Maserati's US market strategy, and the importance of customer engagement. The CEO emphasizes the company's commitment to exclusivity while expanding its product line and market reach.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's attitude towards potential trade wars?

They believe their products are strong enough to withstand challenges.

They are not concerned at all.

They will increase prices to counteract trade impacts.

They plan to withdraw from affected markets.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main topic discussed in relation to IPOs?

The environmental impact of IPOs.

The potential value unlocked by a Lamborghini IPO for VW.

The role of IPOs in reducing company debt.

The impact of IPOs on employee morale.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Lamborghini plan to balance growth and exclusivity?

By reducing production costs.

By introducing new models while maintaining exclusivity.

By increasing prices significantly.

By focusing solely on the European market.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Lamborghini's approach to the U.S. market?

They see it as their biggest market and focus on gaining new customers.

They plan to exit the U.S. market.

They are only targeting existing customers.

They are reducing their presence in the U.S.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What lesson does Lamborghini take from Maserati's efforts in America?

To follow the same strategies as Maserati.

To position themselves in a higher niche and attract new customers.

To avoid the American market altogether.

To focus on reducing production costs.