Vosburg Says Apple Card Is Digital First

Vosburg Says Apple Card Is Digital First

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the growing trend of digital payments and MasterCard's role in this evolution. It highlights the partnership between MasterCard and Apple, focusing on the development of Apple Pay and the new digital-first Apple Card. The conversation covers the benefits of tokenization technology, the potential for increased consumer engagement, and the market opportunities presented by collaborating with iconic brands like Apple and Goldman Sachs.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the current role of mobile payments in the global payment services industry?

They are only used in specific regions.

They are a small but growing part.

They dominate the industry.

They are declining in importance.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does MasterCard's tokenization technology enhance payment security?

By using a physical lock on the card.

By storing the card number in a cloud server.

By requiring a fingerprint for every transaction.

By encrypting the card number into a secure code.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key feature of the new Apple card discussed in the video?

It requires a PIN for all transactions.

It is a digital-first card.

It is a physical card only.

It is only available in Europe.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is the partnership with Apple considered beneficial for MasterCard?

Apple has a small consumer base.

Apple is new to the digital payment space.

Apple's brand provides exposure to a large consumer base.

Apple only operates in the United States.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How might Apple's brand influence digital payment adoption in the U.S.?

By reducing the number of digital payment options.

By limiting digital payments to Apple devices only.

By encouraging more consumers to adopt digital payments.

By making digital payments less secure.