The NBA's Listening to Fans & Cranking Things Up Overseas

The NBA's Listening to Fans & Cranking Things Up Overseas

Assessment

Interactive Video

Business, Social Studies

University

Hard

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FREE Resource

The transcript discusses the globalization of the NBA, highlighting its international ownership and partnerships. It shares a personal story of inspiration from the 1969 moon landing, leading to a pursuit of science and technology. The potential for Chinese ownership in the NBA is explored, with mentions of Yao Ming's interest. The NBA's global market strategies, including partnerships with Chinese brands, are discussed. Finally, the possibility of NBA expansion to Europe and India is considered, emphasizing the league's growing international presence.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What event inspired the speaker to pursue a career in science and technology?

Yao Ming's interest in the LA Clippers

The NBA's global expansion

The moon landing in 1969

The 2014 China Games

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the speaker's prediction about Chinese ownership in the NBA?

It is inevitable within the next decade

It is already a reality

It will never happen

It will happen only if Yao Ming buys a team

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which Chinese company is mentioned as a partner of the NBA?

Tencent

ANTA

Alibaba

Li-Ning

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the potential rank of basketball as a sport in India according to the speaker?

Fourth, after hockey, soccer, and cricket

Third, after soccer and cricket

Second, after cricket

First, surpassing cricket

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the speaker's view on the NBA's expansion to Europe?

It will happen within the next year

It is not being considered

It is a top priority

It is possible if proper arenas are built