Activists Target United Continental

Activists Target United Continental

Assessment

Interactive Video

Business, Social Studies, Life Skills

University

Hard

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The video discusses the recent turmoil at United Airlines, including leadership changes and investor dissatisfaction. Gordon Bethune's potential return is considered as a way to address these issues. Activist funds are focused on improving United's stock performance and shaking up the board. The impact of these changes on current CEO Munoz is also explored, highlighting his leadership style and support from labor groups.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What event led to the return of Gordon Bethune to United Airlines?

The health issues of the new CEO

A merger with another airline

The resignation of the previous CEO

A significant drop in stock prices

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary concern of the activist investors regarding United Airlines?

The quality of in-flight services

The expansion into new markets

The performance of the stock price

The company's marketing strategy

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What do the activist investors hope to achieve by bringing in new board members?

Increase the company's market share

Improve the company's financial performance

Expand the airline's fleet

Enhance customer satisfaction

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is CEO Munoz perceived by different labor groups?

As an inexperienced executive

As a controversial figure

As a personable and supportive leader

As a distant and unapproachable leader

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main challenge for Munoz in maintaining his leadership momentum?

Distractions from investor actions

Lack of support from the board

Increased competition from other airlines

Limited resources for expansion