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Twitter's Plan to Go It Alone for the Time Being

Twitter's Plan to Go It Alone for the Time Being

Assessment

Interactive Video

Business

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

The video discusses rumors about Disney's interest in acquiring Twitter, which Bloomberg cautions against believing. It highlights Twitter's financial struggles, including slowing sales and the need for workforce reduction to improve profitability. The video also explores Twitter's strategy to focus on live video as a growth avenue, emphasizing partnerships and the need to convince advertisers and investors of this direction.

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5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason for skepticism about Disney's interest in buying Twitter?

Disney has already acquired Twitter.

Disney is interested in another social media platform.

The report comes from an unreliable source.

Twitter is not for sale.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is Twitter considering workforce reduction?

To increase the number of employees.

To improve profitability and manage stock compensation costs.

To expand their office space.

To hire more executives.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one suggested size for Twitter's workforce to become more efficient?

5000 employees

1000 employees

500 employees

3500 employees

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Twitter betting on for future growth?

Increasing advertisement rates

Live video streaming

Launching a new app

Acquiring smaller companies

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge does Twitter face with advertisers?

Too many advertisers

Convincing them of the value of new strategies

Lack of advertising space

High advertising costs

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