Westergren: Great to See Streaming Market Growing

The transcript discusses the growth of streaming services like Spotify and Apple Music, highlighting Spotify's increase in paying customers. It explores the debate on the necessity of free streaming services and how companies like Pandora monetize free offerings. The conversation also touches on competitive tactics, such as exclusivity deals, and their impact on consumers.

Which music streaming service had 40 million paying customers as of the latest update?

• Apple Music

• Amazon Music

• Pandora

• Spotify

What is the main challenge of offering a free streaming service according to the discussion?

• Expanding the music library

• Competing with paid services

• Monetizing without devaluing music

• Attracting new users

How does Pandora ensure profitability while offering free radio listening?

• By reducing the number of ads

• By limiting the number of free users

• By generating royalties and learning user preferences

• By charging a small subscription fee

What tactic has Spotify used against musicians who debut exclusive content on other platforms?

• Removing their songs from playlists

• Making their songs harder to find

• Reducing their royalty payments

• Blocking their content entirely

What is considered crucial for the long-term success of music streaming services?

• Offering exclusive content

• Focusing on consumer needs

• Expanding globally

• Increasing subscription fees