Tesco Defend Their Handling Of The Meat Scandal & Promise To Use More British Meat

The transcript discusses Tesco's response to a meat scandal, highlighting their initial slow reaction and subsequent efforts to regain customer trust. Tesco has apologized and taken steps to ensure product quality by sourcing from UK farms and increasing transparency in their supply chain. They aim to restore confidence by marketing British products and providing customers with insights into their production processes.

What was one of the main criticisms of Tesco's initial response to the horsemeat scandal?

• They increased product prices.

• They immediately pulled products from shelves.

• They communicated too quickly with customers.

• They delayed in speaking to customers.

What action did Tesco take to address the issue with their suppliers?

• They decided to import more products.

• They planned to bring production closer to home.

• They reduced the number of suppliers.

• They stopped selling meat products.

How does Tesco plan to ensure transparency in their supply chain?

• By taking cameras into their supply chain.

• By setting up a new advertising campaign.

• By hiring more staff.

• By reducing product prices.

What is one of the challenges mentioned about the grocery supply chain?

• It is too expensive to maintain.

• It is entirely based in the UK.

• It is too simple and needs more complexity.

• It involves multiple countries, making it complex.

What strategy is Tesco using to win back customer trust?

• Reducing the variety of products.

• Increasing the number of international suppliers.

• Focusing on selling British food.

• Offering discounts on all products.