China Box-Office Sees First Gain Since August

China Box-Office Sees First Gain Since August

Assessment

Interactive Video

Business, Architecture, Social Studies, Performing Arts

University

Hard

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The video discusses the success of Stephen Chow's film during the Chinese New Year, highlighting record ticket sales. It examines market trends, noting a decline in box office sales in 2016 and the increasing discernment of Chinese audiences. The video also explores investments by major companies in the Chinese movie market and the implications for U.S. companies like Disney. Analysts predict a rise in ticket sales with the return of popular franchises, potentially making China the largest market in 2017.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the approximate revenue generated by 'Journey to the West: The Demons Strike Back' during the Chinese New Year?

1.5 billion yuan

4 billion yuan

2 billion yuan

3.34 billion yuan

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which film is mentioned as an example of a high-budget production that did not meet expectations?

Journey to the West

The Great Wall

Fast and Furious

Pirates of the Caribbean

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason for the increased investment in the Chinese film market by companies like Alibaba and Fosun Group?

To reduce production costs

To grow the consumption side of the economy

To expand into European markets

To focus on digital streaming

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company partnered with Shanghai Media Group to produce films in China?

Warner Bros

Universal Studios

Disney

Paramount Pictures

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which franchises are expected to boost ticket sales in China according to Nomura analysts?

Avengers and Spider-Man

Harry Potter and Star Wars

Transformers and Jurassic Park

Fast and Furious and Pirates of the Caribbean