CBS and Viacom Said to Near Merger Deal

CBS and Viacom have agreed to a merger with an exchange ratio valuing Viacom at current market rates. The merger aims to provide scale to compete with giants like Netflix and Disney. Despite past struggles, Viacom has seen some success under Bob Bakish. The merger is controlled by Shari Redstone's National Amusements, with Bob Bakish as CEO and Shari Redstone as chairman.

What was the agreed exchange ratio in the CBS and Viacom merger?

• 0.59625

• 0.75625

• 0.99625

• 0.89625

What is the primary benefit CBS and Viacom aim to achieve through their merger?

• Increased advertising revenue

• Greater scale to compete with major players

• Expansion into new markets

• Reduction in operational costs

Which two companies are being combined in the merger?

• Facebook and Viacom

• Paramount Studios and Disney

• CBS and Viacom

• Nickelodeon and Netflix

Who will become the CEO of the new combined company after the merger?

• Leslie Moonves

• Shari Redstone

• Bob Bakish

• Nabila Ahmed

What role will Shari Redstone assume in the new company structure?

• CEO

• CFO

• Chairman

• COO