Content creators defend the good found in TikTok

Content creators defend the good found in TikTok

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

Dr. Anita Schnapp, an OBGYN, has embraced TikTok to combat misinformation about reproductive health, gaining unexpected engagement from older audiences. Emily Swift, a small business owner, credits TikTok for saving her business. However, a potential US ban on TikTok due to security concerns could impact many creators. Dr. Schnapp remains optimistic about future platforms for information sharing, emphasizing TikTok's superior search functionality. The legislative process regarding TikTok's ownership is ongoing, with concerns about potential biases if ownership changes.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What unexpected audience did Dr. Schnapp find on TikTok?

Menopausal individuals

Young women

Children

Teenagers

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did TikTok help Emily Swift's business?

Through partnerships with influencers

By offering financial grants

Through a viral video reaching millions

By providing free advertising

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the concern regarding the potential sale of TikTok?

Increase in advertising costs

Decrease in app functionality

Introduction of biases favoring the government

Loss of user data

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What advantage does TikTok have over other platforms according to Dr. Schnapp?

Larger user base

Superior search functionality

Better video quality

More user-friendly interface

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Dr. Schnapp's outlook on the future of information sharing if TikTok is banned?

She thinks TikTok will remain the only viable option

She plans to stop sharing information online

She is confident that alternative platforms will emerge

She believes information will become less accessible