Bloomberg Turnaround: How Tavares Put Peugeot Back in The Race

The video discusses the journey of a French carmaker that faced bankruptcy in 2013. Under new leadership, the company achieved a significant turnaround, expanding its success to Germany. This success is a source of national pride, demonstrating that manufacturing in France is thriving. The video highlights the importance of agility in business, especially in a chaotic world, and concludes with a mention of IBM services.

What major challenge did the French carmaker face in 2013?

• A significant drop in car sales

• A major recall of faulty vehicles

• Facing bankruptcy

• A hostile takeover attempt

Who is credited with the remarkable turnaround of the carmaker?

• The marketing director

• The new chief executive

• The head of manufacturing

• The chief financial officer

What achievement is highlighted as a source of national pride?

• The carmaker's sponsorship of a major sports event

• The development of electric vehicles

• The revival of the manufacturing business in France

• The carmaker's expansion into Asia

What does the carmaker's success indicate about the manufacturing industry in France?

• It is declining rapidly

• It is shifting towards digital technologies

• It is still viable and thriving

• It is heavily reliant on foreign investment

Why is agility considered an important asset for the carmaker?

• It helps in reducing production costs

• It allows the company to navigate roadblocks in a chaotic world

• It improves employee satisfaction

• It enhances the company's marketing strategies